LinkedIn for Industry

Digitalize your B2B sales approach

+180%qualified leads

x3technician applications

-30%sales cycle reduction

Traditional industry is discovering LinkedIn's potential for lead generation, recruiting qualified technicians, and modernizing its image. We support industrial SMEs and mid-caps in their digital sales transformation.

Your challenges

Sales team digitalization

Qualified technician recruitment

Sometimes outdated image

Long B2B sales cycles

Our solutions

Social selling training for sales teams

Industry 4.0 employer branding

Automated buyer prospecting

Technical content and case studies

Priority targets

The profiles we target for you

Production DirectorsPurchasing ManagersProcess EngineersSite Directors

LinkedIn use cases for this industry

Each use case is designed with an angle specific to your sector.

Become an opinion leader in your category

Become the reference of your international industrial niche (Vinci Technologies: top 3 worldwide on Ultra High Vacuum with Christine Walsh).

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Be visible to PE funds before an LBO

Reference case: Vinci Technologies. Coordinated activation of CEO + 3 MDs + US/India subsidiaries, all funds in the LBO process informed and engaged via LinkedIn.

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Open an international market

Reference: Vinci Technologies. Activation of US + India subsidiary accounts, market-adapted editorial line, markets consolidated and opened in parallel.

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Launch a new product or service

Launching a new B2B industrial equipment goes through visible technical demonstration, process videos, customer case studies.

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Recruit strategic talent

Specialized engineers and domain experts are scarce. We build executive and team attractiveness so they choose you over a look-alike competitor.

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Sell continuously on LinkedIn

B2B industrial sales go through technical credibility. We make it visible, which triggers direct orders (Vinci Technologies case via CEO account).

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Sign strategic partnerships

Industrial partnerships (equipment makers, integrators, contractors): we build the readability of your offer and momentum (Theben case).

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Create excitement before an operation

LBO prep, sale, growth deal: LinkedIn communication is part of the valuation (Vinci Technologies case, investment banker quoted).

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Ready to transform your LinkedIn presence in industrial?

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